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Superhuman Selling Episode 406: You’re Not Failing at Sales (You’re Solving the Wrong Problem) with Kevin StClergy
If sales feels harder than it should…
If you’ve invested in training, tools, and strategies…
If you keep hitting the same invisible ceiling—
This might be the truth you haven’t considered yet:
You’re not failing at sales. You’re succeeding at solving the wrong problem.
In a recent episode of Superhuman Selling, Kevin StClergy—author and creator of the Beyond Blind Blaming™ framework—shared a perspective that challenges how most entrepreneurs approach sales, leadership, and growth.
Instead of asking, “What am I doing wrong?”
Kevin invites a more powerful question:
“What’s actually broken here—and why can’t I see it?”
Why Hard Work Isn’t the Problem
Many high performers default to self-blame when results stall. Others point outward—at leads, team members, or the market. But according to Kevin, both reactions miss the mark.
Blind blaming happens when we instinctively assign fault without understanding the real root cause. And once that happens, we become incredibly efficient at fixing the wrong thing.
That’s why the same problems keep showing up—new strategy, same outcome.
The Real Cost of Blind Blaming
Blind blaming doesn’t just slow growth. It:
Erodes confidence
Creates team friction
Reinforces limiting beliefs
Keeps leaders stuck in reactive mode
The most dangerous part?
You often don’t know you’re doing it.
The RCD Method: A Simpler Path to Breakthroughs
Kevin’s solution is deceptively simple:
Reflect. Connect. Decide.
Reflect: Ask whether there’s something else going on beneath the surface—health, mindset, identity, relationships, or misalignment.
Connect: Bring in outside perspective. Coaches, mentors, and masterminds see what you physically cannot from inside your own experience.
Decide: Make a clear decision. Growth doesn’t happen through awareness alone—it happens when action follows clarity.
This is where real momentum begins.
Why Sales Breakthroughs Are Rare (But Predictable)
Sales isn’t just about skill. It’s about clarity, emotional capacity, and decision-making. When those are misaligned, no script or funnel can fix it.
But when the real problem is addressed?
Everything changes.
The Takeaway
If you’re tired of repeating patterns—personally or professionally—it’s time to stop asking “What should I try next?” and start asking “What am I not seeing?”
That question alone can unlock your next level.
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